Florida Technology

Using ChatGPT as a Tool for Your Content, NOT as a Replacement

There has been so much buzz about Open AI ChatGPT taking over jobs and how content creators will no longer be needed. It’s kind of like saying, when Google took over, no one needed to create online directories anymore because Google had the market on searching for businesses. And the truth of that is that the internet is filled with directories. Yelp and other large directories as well as niche topic directories like FloridaSmart, dominate the internet. After Google, of course. But they all use Google search technologies as tools for bringing people to their sites.

What is Open AI and ChatGPT?

The Response from ChatGPT:
OpenAI is a research company that aims to develop and promote friendly AI in a way that benefits all of humanity. They develop and open-source AI models, including the GPT (Generative Pre-training Transformer) model, which is the basis for ChatGPT. ChatGPT is a specific instance of the GPT model that has been fine-tuned for conversational tasks, such as answering questions or responding to prompts. It’s a large language model that can generate human-like text based on the input it receives.

Basically, AI stand for Artificial Intelligence and OpenAI is the Open Source Artificial Intelligence model for developing software like ChatGPT. Chat GPT (Generative Pre-training Transformer) is a software that has a large dataset gathered from the internet in various sources to provide answers and carry on human-like conversations to answer questions and make your life easier.

Why is this a concern for Writers and Creators?

ChatGPT can output content faster and quite efficiently. It can write blog posts, come up with ideas, carry on a conversation with you to provide more details. It can also write creatively and is effective at story telling. Content can be created 10 times faster.

So will ChatGPT take over writing jobs?

Not if you learn how to use it as a tool.

Creative high-end writers will always have jobs. Generic writers who produce high quantities of content for SEO, need to shift to using ChatGPT. I’m going to guess that the majority of these style writers already use tools like Jasper and other writing software to create content quickly and easily. ChatGPT differs only in that it answers you in a friendly personable way and lets you carry on a conversation.

How to use it as a tool for writing

You can ask it to write a blog post about a topic. Then ask it to re-write it with specific keywords. You can even add a few ideas that you want to include in your instructions. It will give you a good foundational generic posts which makes for a good guide.

Do not just copy the output and post it. While legally you can use it on your site, Google is explicitly against AI-generated content and is developing ways of detecting these. So while you may be thinking you can quickly write content to help with your SEO, you might be doing harm to your SEO with AI content.

And consider this. With millions of potential people doing the same thing, ChatGPT could be giving you the same content. You could be posting content that is almost exactly the same as others. If you are posting content for people to read, this will be generic and bland. If you are posting for SEO, you are wasting your time and potentially harming your SEO and relationship with Google.

The idea is to make it your own at that point. Change it up, give it your style and voice. And FACT CHECK! 

For many creative writers, this is a process where it is not worth it and easier just to take the basic concept and write their own blog. For these types of writers, I suggest using ChatCPT as a tool to help you get unstuck and get past writers block. It can help you with ideas, set up structure and even help create characters for story-telling.

More generic technical writers can benefit with taking the basic ideas and structure to turn it into a well written and unique blog post. Using ChatGPT can make you a better writer and improve your writing grammar, structure and story-telling. I have to urge writers not to try to cheat their way through the writing process. It is important to know how to use this technology to better your writing abilities, not to replace them.

What are the limitations of ChatGPT

Currently ChatGPT isn’t in real time. OpenAI notes that it can only access data up to 2021, so it can’t give you up-to-the-minute facts or insights. Another limitation is that it can only provide systematic responses to the questions you enter.

The dataset for ChatGPT is not public so there is no factual sourcing of the information. It is a learning software and trust me when I say this, there are people legitimately trying to give it false information. That being said, the tech is always evolving and learning, so let’s hope it can learn to navigate through fact and fiction!

This relatively new tech can be a writers best friend or biggest enemy. You decide.

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